Our services provide a combination of web analysis and testing to produce improved results:
Web analysis – provides you with a full understanding how well your site is working. Our systematic approach covers the following:
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Establish key measurements to serve as benchmarks for evaluating how well your website is performing.
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Analyze, interpret, and report on what your website information means, including such info as who is visiting your website, how they found your website, which pages are viewed most/least often, where they’re located geographically, etc.
Website testing & optimization - determines the best combination of changes that will produce improved results. Our services include:
- Planning and setting up a “test“ of key changes we agree upon. We work with you to develop proposed changes which could focus on your homepage or landing pages, and cover such things as headings, content, offers, pricing, effectiveness of campaigns & keyword advertising (ppc).
- Run the test
- Interpret the findings
- Recommend the best changes for overall improvement
We utilize Google software for web analytics & web testing/optimization. These are excellent, fully functional programs that are based on sophisticated data gathering & statistical methodology. To make the software most effective & to maximize results requires special knowledge & experience. We make it easy & less time consuming for you by handling the details involved in data collection, analysis & recommendations for change.
Our services are tailored to your specific needs & interests. We can handle as much or as little of the analysis & testing as you want, from showing your staff how to install & run the programs to total “turnkey” - handling all the details. We work closely with you staff as a seamless part of your team.
In addition, we can assist you with various other marketing related services including Search Engine Optimization (SEO) to help improve your search engine rankings & number of visitors; PPC/ paid keyword advertising, keyword analysis and selection, surveys, competitive analysis, etc.
We offer to meet with you, at no cost or obligation, to review your website, discuss your interests & objectives and develop the best approach & timetable.
So give us a call & you’ll be on your way to improved results – guaranteed.
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